The Information
McCann Worldgroup promotes Adrian Botan to global role
Adrian Botan will report to Javier Campopiano, chief creative officer of McCann Worldgroup and McCann.
Agency Report Card 2023: Publicis Media
Starcom shone brightly for Publicis Media agency in 2023, and the Groupe decision to award staff bonuses was well received.
Omnicom poised to retain Volkswagen Group media account after global pitch
Omnicom Media Group expected to create new operating model for client.
Burson launches ahead of schedule
Burson—created from the merger of WPP-owned BCW and Hill & Knowlton, which is due to be formally completed on 1 July—launched on June 13, unveiling its new brand identity and client offerings.
Agency Report Card 2023: Publicis Creative
Bold leadership decisions that drive change as well as sound creative and business judgment continue to pay dividends for Publicis across APAC.
AI can bring greater precision and accountability to the business of creativity
Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity in the age of AI. Philippe Krakowsky of Interpublic Group is the latest in the series.
Agency Report Card 2023: PHD
With a strong foothold in gender representation and championing sustainability, PHD grew steadily last year and is well on the path to excelling.
Apple unveils AI game plan, including ChatGPT integration
Technology giant debuts Apple Intelligence at its annual Worldwide Developers Conference after months of anticipation, emphasizing its unique personal insights and privacy features.
The business case for investing in creativity is stronger than ever
Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity in the age of AI. Dentsu's Hiroshi Igarashi continues the series.
Agency Report Card 2023: OMD
OMD picked up its performance and had a strong 2023, consistently finishing in the top five of the media agency rankings table.
Cannes Lions 2024: Inside the jury room with Vita Harris
Harris is the Jury President for the Creative Strategy Lions category.
Agency Report Card 2023: Ogilvy
In 2023, Ogilvy elevated Asian creativity to the global and regional stages, but a bevy of leadership changes could lead to an unpredictable period ahead.
Tim Robinson goes full ‘I Think You Should Leave’ in spot for EA’s Skate
The comedian and skater plays an evil corporate manager in new creative for the highly-anticipated game.
We can be better with AI, but we must be better than AI
Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity – now and in the coming age of artificial intelligence. Havas' Yannick Bolloré offers his view.
‘The consumer shouldn’t be the guinea pig’: Ad industry cautions against hasty AI rollouts
Google is in hot water again over AI inaccuracies. With ads soon coming to its AI overviews search product, digital advertising executives urge the tech industry to slow down.
AI doesn’t dilute the business case for creativity, it strengthens it
Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity – now and in the coming age of artificial intelligence. WPP's Mark Read begins the series.
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VML chairman Mark Roalfe retires from adland after 44 years
Roalfe describes his career as a “lucky long adventure”.
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Martin Sorrell: Tech platforms are encroaching on clients of large agencies
AI is changing relationships between tech platforms and clients, according to S4 founder.
AI search platform Perplexity names UM media AOR
EXCLUSIVE: The IPG media agency will handle media buying for the burgeoning AI company while supporting the development of its ads business.
Cannes Lions 2024: Inside the jury room with Cindy Gallop
Gallop is the jury president for the Glass Lion for Change category.
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