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Roblox taps Xbox for CMO as it splits marketing and ...
Chief marketing and communications officer Barbara Messing left Roblox last November.
Tim Robinson goes full ‘I Think You Should Leave’ ...
The comedian and skater plays an evil corporate manager in new creative for the highly-anticipated game.
AI search platform Perplexity names UM media AOR
EXCLUSIVE: The IPG media agency will handle media buying for the burgeoning AI company while supporting the development of its ads business.
TikTok reveals Symphony creative AI suite
The ByteDance-owned short-form video platform announced a host of automated creative and measurement marketing tools at its product summit on Wednesday morning.
LinkedIn appoints Whalar Group as creator marketing ...
The creator agency will pair brands with talent for LinkedIn campaigns and familiarize creators with the platform.
‘Creators are the new Hollywood,’ declares YouTube ...
Neal Mohan discussed how creators are driving growth in YouTube viewing on connected TV as part of the platform’s creator-heavy pitch during upfronts week.
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