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Hong Kong media faces tumbling ad spends as layoffs loom
Dec 19, 2019
Rahul Sachitanand

Hong Kong media faces tumbling ad spends as layoffs loom

Prolonged protests, diving consumer spending cause deep impact on stricken sector

FCB New Zealand copywriter hires clown for redundancy meeting
Sep 16, 2019
Staff Reporters

FCB New Zealand copywriter hires clown for redundancy meeting

A clown enters our WTF files for the first time, and yes, there are fake tears involved.

Asia business robust despite UK troubles: M&C Saatchi
Dec 12, 2019
Rahul Sachitanand

Asia business robust despite UK troubles: M&C Saatchi

Three of top six offices for the agency are in the region, and they continue to win new business and add headcount, according to the agency's Asia head.

DAN restructures regional media agencies, cuts jobs
Jan 22, 2019
Robert Sawatzky

DAN restructures regional media agencies, cuts jobs

Dentsu Aegis Network media agencies will no longer have APAC CEOs, instead forming three holding company-level working groups.

Didi Chuxing rides high in China while OTAs incur consumer wrath
Jun 17, 2019
Jenny Chan 陳詠欣

Didi Chuxing rides high in China while OTAs incur consumer wrath

We saw much longer strides in brand perception as a result of an intentional focus on service. The opposite is true for local losers, even if their drops are not as dramatic.

Accenture Interactive's Droga5 purchase marks 'seismic shift'
Apr 5, 2019
Lindsay Stein, Oliver McAteer

Accenture Interactive's Droga5 purchase marks 'seismic shift'

The acquisition puts a renewed emphasis on creativity in marketing, industry experts say.

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