Search results for ""layoffs""
Ogilvy Asia co-CEOs on the shift of ‘great’ creativity, tech layoffs, and more
EXCLUSIVE: Chris Reitermann and Kent Wertime sit down with Campaign Asia-Pacific to ponder the future of creativity in a sales-driven environment; the effects of tech layoffs for the agency world; and the unavoidable embrace of sustainability consulting.
How brands are prioritising tact and conscious comms
A Red Havas report details the ways brands are pivoting toward more human and accessible messaging amid the crisis.
Malaysia’s top 100: Millennial purchasing dominates as nation continues to reel
Strong performances from brands such as Telegram and Lazada point to a trend of self-starters who founded small enterprises during a year of hardship.
AKQA-Grey merger will not happen ‘overnight’ in APAC
It might take up to six months to name a leader in the region, says AKQA CEO Ajaz Ahmed.
What are travel marketers in Asia spending on right now?
SOUNDING BOARD: Four brand marketers tell us what their marketing plans look like as they brace the impact of the pandemic.
‘No shareholders to answer makes decision-making faster’
Speed, agility and low overheads are aiding independent PR agencies through the crisis.
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- Surekha Ragavan