Search results for ""layoffs""

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Job insecurity: In times of mass layoffs, is freelancing the future?
Nov 24, 2022
Matthew Keegan

Job insecurity: In times of mass layoffs, is freelancing the future?

Thousands of layoffs from tech firms in a matter of weeks show job security is largely a myth. So what's next for the talent affected how might this change the future of work?

Twitter's APAC marketing and communications employees react to layoffs
Nov 7, 2022
Shawn Lim

Twitter's APAC marketing and communications employees react to layoffs

Twitter's new owner Elon Musk has cut thousands of jobs in key areas of the company globally, including policy, communications, social good, and core engineering teams.

What happens when the great resignation collides with layoffs?
Jul 27, 2022
Alison Weissbrot

What happens when the great resignation collides with layoffs?

Continued volatility on the talent front meets a cooling of the ad market amid a tough economic outlook.

From retail media to mass layoffs: the biggest tech stories in 2022
Dec 16, 2022
Shawn Lim

From retail media to mass layoffs: the biggest tech stories in 2022

What happened around the tech industry in 2022? Campaign Asia-Pacific breaks down the key events.

Twitter’s international marketing lead among planned layoffs
Nov 7, 2022
Arvind Hickman

Twitter’s international marketing lead among planned layoffs

Social media platform is set to cut large parts of its marketing and communications functions.

Ogilvy Asia co-CEOs on the shift of ‘great’ creativity, tech layoffs, and more
Dec 15, 2022
Surekha Ragavan

Ogilvy Asia co-CEOs on the shift of ‘great’ creativity, tech layoffs, and more

EXCLUSIVE: Chris Reitermann and Kent Wertime sit down with Campaign Asia-Pacific to ponder the future of creativity in a sales-driven environment; the effects of tech layoffs for the agency world; and the unavoidable embrace of sustainability consulting.

Will the ad industry benefit from Big Tech’s layoffs?
Aug 2, 2022
Alison Weissbrot, Jessica Heygate

Will the ad industry benefit from Big Tech’s layoffs?

Question of the week: As tech companies lay off staff and freeze hiring, Campaign US asked industry leaders whether the ad industry stands to benefit.

Twitter splits with consumer PR AOR
Nov 24, 2022
Ewan Larkin

Twitter splits with consumer PR AOR

Autumn Communications started working with Twitter in September, but the partnership ended this month amid turmoil at the social media company.

Omnicom joins IPG in recommending clients pause Twitter spend
Nov 14, 2022
Brandon Doerrer

Omnicom joins IPG in recommending clients pause Twitter spend

Ad giant Omnicom Media Group is advising its clients, which include PepsiCo, Mercedes-Benz and McDonald's, to halt investments on Twitter in light of recent layoffs and brand safety concerns.

There’s a lot to look forward to in 2023
Dec 23, 2022
Staff Reporters

There’s a lot to look forward to in 2023

Putting a busy news year to bed, Campaign Asia-Pacific is taking a break for the holidays. We will be back on 3 January 2023.

Go fishing for digital talent during the tech crash
Aug 24, 2022
Greg Paull

Go fishing for digital talent during the tech crash

Hiring freezes and layoffs permeating Big Tech provides the ad industry with an opportunity to get on the digital offense. Here’s how.

China’s media buying costs to rise less than 3% in 2023: Ebiquity
Oct 20, 2022
Minnie Wang

China’s media buying costs to rise less than 3% in 2023: Ebiquity

Real media buying cost inflation stands at 2.5%, while advertisers cut media budgets by 10% to 15% in 2022, says a recent report.

Foodpanda partners with GroupM, launches adtech solution in 11 markets
Sep 16, 2022
Nikita Mishra

Foodpanda partners with GroupM, launches adtech solution in 11 markets

The food-delivery company will roll out a set of integrated features that include the Foodpanda app, digital marketing assets, and new partnership programmes.

Advertisers brace for turbulence at Snap, but welcome clearer focus
Sep 7, 2022
Alison Weissbrot, Jessica Heygate

Advertisers brace for turbulence at Snap, but welcome clearer focus

As the tech company goes through a mass restructuring the advertising industry expects short-term pain—but remains hopeful about Snap’s long-term outlook.

How authentic do we really want our leaders to be?
Aug 21, 2022
Orianna Rosa Royle

How authentic do we really want our leaders to be?

In contrast to calls for leaders to be vulnerable, marketing agency boss Braden Wallake's tearful selfie on LinkedIn was met with criticism and he was dubbed the "crying CEO".

HyperSocial’s CEO is sorry for how ‘crying’ LinkedIn post was perceived, but isn’t deleting it
Aug 11, 2022
Diana Bradley

HyperSocial’s CEO is sorry for how ‘crying’ LinkedIn post was perceived, but isn’t deleting it

Braden Wallake says good has come from the post, despite the criticism.

Media watchdogs and DE&I advocates rebuke Elon Musk’s Twitter acquisition
Oct 30, 2022
Jessica Heygate, Brandon Doerrer

Media watchdogs and DE&I advocates rebuke Elon Musk’s Twitter acquisition

Stop the Deal coalition warns that Musk’s ownership makes marginalized groups more vulnerable on Twitter.

Advertisers are hesitant to join Twitter Blue
Dec 21, 2022
Sabrina Sanchez

Advertisers are hesitant to join Twitter Blue

According to a Campaign US poll, advertisers and their agencies don’t think the blue checkmark is worth the price under Elon Musk’s reign.

'996' debates continue, but overwork prevails in China internet companies
Mar 14, 2022
Minnie Wang

'996' debates continue, but overwork prevails in China internet companies

A year after the death of a Pinduoduo staff member led to calls for change, some company rules about overtime have changed, but the broader culture of overwork remains stubbornly in place.

Zuckerberg announces Meta job cuts in wake of ad downturn
Nov 9, 2022
Ida Axling

Zuckerberg announces Meta job cuts in wake of ad downturn

More than 11,000 staff at the Facebook, WhatsApp and Instagram are affected.