Search results for ""layoffs""
Job insecurity: In times of mass layoffs, is freelancing the future?
Thousands of layoffs from tech firms in a matter of weeks show job security is largely a myth. So what's next for the talent affected how might this change the future of work?
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From retail media to mass layoffs: the biggest tech stories in 2022
What happened around the tech industry in 2022? Campaign Asia-Pacific breaks down the key events.
Ogilvy Asia co-CEOs on the shift of ‘great’ creativity, tech layoffs, and more
EXCLUSIVE: Chris Reitermann and Kent Wertime sit down with Campaign Asia-Pacific to ponder the future of creativity in a sales-driven environment; the effects of tech layoffs for the agency world; and the unavoidable embrace of sustainability consulting.
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Will the ad industry benefit from Big Tech’s layoffs?
Question of the week: As tech companies lay off staff and freeze hiring, Campaign US asked industry leaders whether the ad industry stands to benefit.
40 Under 40 2023: Lina Marican, Mutant
Fiercely loyal to her team, Marican has achieved strong revenue growth and high satisfaction scores—her people-first attitude is admired by both clients and employees.
Stagwell latest holding company to be hit by tech pullback
The holding company’s organic growth dipped 5% YOY in Q2, prompting it to downgrade its full-year outlook and lay off staff.
40 Under 40 2023: Dong Liang, Kiwi Communications
Championing innovation and digital transformation in a dynamic market, Kiwi Communications’ Dong Liang is the visionary leader behind the agency’s rapid success
Elon Musk may be toxic, but he might not be crazy
After more than ten years of trying to be a successful ad-supported business, perhaps taking a different path is the right thing to do.
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Avoiding a toxic workplace culture: Experts on what businesses need to do
After Campaign's exclusive reporting on the internal strife in Circles.Life, we speak to ex-employees and workplace culture experts on what red flags other businesses need to watch out for.
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Journalism is not a crime
As we reach the one-year anniversary of the detention of Wall Street Journal reporter Evan Gershkovich in Russia, the role of the media has never been under such intense scrutiny.
Big tech bleeds, Southeast Asia ad tech hit, but not as hard
While marketing and ad spend is the first to be slashed in the wake of economic uncertainty, experts are optimistic about a milder brunt for Asia, however, firms need to future-proof themselves to withstand the downturn.
CreativeX study: Advertising continues to overlook and stereotype dark-skinned and older women
CreativeX founder and CEO Anastasia Leng said the findings represent a “gap between intent and action” in the industry.
Roaring with the Dragon: Campaigns that are breathing fire this Lunar New Year
From heartfelt to humourous, check out how brands like BMW, Apple, Time Internet, RHB Bank, Unilever, and others are ushering in the Lunar New Year festivities.
Women to Watch 2023: Melissa Laurie, Oysterly
In the ever-evolving marketing landscape, this short-form sensation’s tale of tenacity is connecting the industry, one TikTok video at a time.
Why many in adland might quit and freelance in 2024
How to make the most of the new freelance marketplace this year.
Analysts: Warner Bros. Discovery and Paramount Global merger would benefit ad industry
Combining the two media conglomerates’ streaming assets would create a scaled entity better equipped to take on Disney and Netflix — though such a deal would face financial and regulatory hurdles, analysts tell Campaign US.
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The Tesla trial: Can brands thrive without a traditional marketing team?
Tesla CEO Elon Musk reversed course from a traditional advertising push last month by scrapping a freshly formed marketing team. Can brands survive or even thrive without a marketing team?
10 questions for the ad industry in 2024
From generative AI to DE&I, here are the topics Campaign is investigating this year.
Go fishing for digital talent during the tech crash
Hiring freezes and layoffs permeating Big Tech provides the ad industry with an opportunity to get on the digital offense. Here’s how.
'Wide-eyed innocence and blind terror': Why haven't advertising professionals unionised?
As issues like the gig economy, AI, and the cost of living crisis see other creative industries joining forces to fight for better protections and working conditions, Campaign explores why advertising professionals have traditionally been slow to unionise.
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