Search results for ""layoffs""
Agencies will feel impact of tech layoffs, but carnage won’t be as bad
Tech companies laid off thousands of workers in the past month, casting a dark shadow over the white-collar labor market — but the impact on the agency sector is unlikely to be as grim.
What happens when the great resignation collides with layoffs?
Continued volatility on the talent front meets a cooling of the ad market amid a tough economic outlook.
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Will the ad industry benefit from Big Tech’s layoffs?
Question of the week: As tech companies lay off staff and freeze hiring, Campaign US asked industry leaders whether the ad industry stands to benefit.
RGA merges US and LATAM operations
EXCLUSIVE: April Quinn will oversee the region as Americas president in digital agency’s latest restructure.
Stagwell latest holding company to be hit by tech pullback
The holding company’s organic growth dipped 5% YOY in Q2, prompting it to downgrade its full-year outlook and lay off staff.
Marketers bet too big on the metaverse
It’s another cautionary tale of chasing the next shiny object.
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Omnicom’s John Wren: AI cannot replace human “inspiration and genius”
The holding company CEO spoke to investors about recent AI investments during its second quarter earnings call, in which it reported 3.4% organic growth.
10 questions for the ad industry in 2024
From generative AI to DE&I, here are the topics Campaign is investigating this year.
Stagwell lowers guidance, projects negative growth for 2023
Q3 organic net revenue declined 7% YOY as the holding company was hit by a pullback from tech clients, among other factors.
Advertisers brace for turbulence at Snap, but welcome clearer focus
As the tech company goes through a mass restructuring the advertising industry expects short-term pain—but remains hopeful about Snap’s long-term outlook.
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Omnicom grows 5.2% organically in Q1 but caution abounds
CEO John Wren spoke about economic uncertainty related to rising interest rates and shared more about the group’s RTO plans.
Christian Juhl on GroupM reorg: ‘We need to be simpler to market’
GroupM’s global CEO chats about the network’s strategy to further simplify as part of parent WPP’s $160 million cost-cutting drive.
Digital agencies weigh on IPG’s 2023 growth forecast
Despite strong 7% y-o-y organic growth in 2022, Interpublic Group expects softness at agencies including R/GA and Huge to drag on 2023 performance.
Omnicom grew nearly double-digits in 2022, but 2023 outlook is cautious
The holding company is seeing tailwinds from e-commerce, healthcare and media but remains cautious in its 2023 outlook.
Omnicom Media Group’s Florian Adamski shares plans to ‘outgrow the market’
EXCLUSIVE: Campaign gets a sneak peek into OMG’s 2024 strategy and compares its “Agency as a Platform” model with other holding company offerings aimed at simplifying clients’ experience.
Omnicom’s John Wren on the future of work, the business and succession plans
EXCLUSIVE: Wren spoke with Campaign US about recent changes to Omnicom’s office return policy, his outlook on the business for the second half of the year and his vision for Omnicom’s future.
Campaign global forecast Q3 2023: Creative pitch marketplace across sectors
Despite factors such as a challenging economic outlook, advertising new business is expected to be buoyant in Q3, with retail, media and travel just some sectors predicted to witness plenty of pitches. Campaign looks at what drives activity in these areas in the UK, US and Asia-Pacific.
AKQA vets launch new global agency, Said Differently
Founded by Rachel Barek and Brian Skahan, this agency staffs accounts with experienced principals and leans into flexible talent.
CP+B vets unveil global network for creatives
Jay Gelardi and Russell Heubach have launched Gypsy, a network of global creative talent capitalising on remote workers and the many layoffs from the big holding companies.
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- Alison Weissbrot