PR
Campaign at Cannes 2024: Editor's blog
Chill your rosé and pop the cork—it's Cannes Lions 2024! Join Campaign Asia-Pacific's Rahat Kapur as she takes you on a walk down the Boulevard de la Croisette live from this year's extravaganza, behind-the-scenes at the best talks at the Palais, unpacks the winning work with jurors, and more.
Edelman names global health co-chairs
Courtney Gray Haupt and Jen Hauser will retain their roles as chair of US health and as global client lead, respectively, as part of their new titles.
Cannes daily global podcast: Elon Musk puts free speech before advertisers
EPISODE 4: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In episode four, we discuss the big award wins from the third night.
Elon Musk on artistic ads, 'foolish' posts and telling advertisers to go F themselves
The chief technology officer at X told WPP's Mark Read advertisers were 'insisting on censorship' at the time that he unleashed an expletive-led response to them.
Roblox taps Xbox for CMO as it splits marketing and comms
Chief marketing and communications officer Barbara Messing left Roblox last November.
Cannes daily global podcast episode 2: Big wins in audio, health and outdoor
Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this second episode, we discuss the big award wins from the first night.
Move and win roundup: Week of June 17, 2024
Houston, Cheil X, Burson, 100Plus, LT Foods, JCDecaux, Dentsu, 72andSunny, Maker Lab, Ogilvy, Younion and others in our weekly collection of people moves and account wins.
Campaign Global Agency of the Year Awards 2023: Winners revealed
New Zealand's Special repeats as Creative Agency of the Year while The Weber Shandwick Collective was named Asia Pacific Network of the Year.
Burson launches ahead of schedule
Burson—created from the merger of WPP-owned BCW and Hill & Knowlton, which is due to be formally completed on 1 July—launched on June 13, unveiling its new brand identity and client offerings.
Why Cannes Lions is taking sport seriously
Since its launch in 2021, the sports category at Cannes Lions has evolved to reflect a wider shift in marketing and culture, says the Entertainment Lions for Sport jury president and Fuse chief executive.
Global agency groups Q1 2024 report card: 'big six' eye new business to shore up revenues
WPP and Dentsu’s organic revenues declined, while the other major holding companies achieved growth.
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PR Awards Asia-Pacific 2024: Winners announced
Check out the full list of winners for the 23rd edition of the PR Awards Asia-Pacific.
Move and win roundup: Week of June 10, 2024
RGA, Abbott, VaynerMedia, Dentsu Creative, Clemenger BBDO, Bastion, Accenture Song, Hashtag Orange, Celebrity Ink, TBWA, Now Communications, Time Out Australia and more to come in our weekly collection of people moves and account news.
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‘Vada Pav Girl’ and ‘Dolly Chai Wala’: Signalling the surge of India's regional social media stars
As audiences choose raw snatches of life from regional influencers over superficial content from influencers in urban pockets, a new medium for brand marketing has opened up.
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Brands tap more influencers from India's tier 2 and 3 cities for authentic, local content
Marketers in India are partnering with content creators in smaller cities due to the freshness of their content and relatively lower cost of collaboration.
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UN chief calls for ban on fossil fuel ads to combat climate change
UN secretary-general António Guterres has directly called for PR agencies to stop working with fossil fuel clients, and ‘acting as enablers to planetary destruction’.
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Are controversial ads really such a bad thing?
Following Apple's recent 'Crush' ad controversy and Bumble's fumble, Campaign explores whether or not there is merit in an ad that is criticised but still garners attention, as opposed to going unnoticed.
40 Under 40 2024: Now open for nominations
Calling all rising stars and those destined to make a significant mark in APAC's marketing, media and advertising arena: Nominations are now open for our 12th annual list of standouts.
Move and win roundup: Week of June 3, 2024
The Monkeys, Iris, Cheil, Madison Digital, Havas, Domino’s Pizza, Archetype, Starcom, Smartly, BCW, WPIC, Nissan, Uniplan, Orchard, DDB, and more, in our weekly collection of people moves and account news.
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