Advertising
Whose idea is it, anyway?
Jindal Steel campaign that won silver and bronze at the Cannes Lions International Festival of Creativity sparked a row over creative ideation with Wieden+Kennedy
How I came out in the workplace
Every LGBTQ+ person has their own choice, timing and path to recognise their sexual identity publicly. Here, the director of HR at DDB Sydney gives her perspective.
Campaign at Cannes 2024: Editor's blog
Chill your rosé and pop the cork—it's Cannes Lions 2024! Join Campaign Asia-Pacific's Rahat Kapur as she takes you on a walk down the Boulevard de la Croisette live from this year's extravaganza, behind-the-scenes at the best talks at the Palais, unpacks the winning work with jurors, and more.
How Imagesbazaar is preparing for an AI-driven world
Sandeep Maheshwari, the pioneer of stock images and concept shoots in India shares company's transformational journey and gives a lowdown on how his company is getting future-ready.
Heineken creates beer insurance for accidental spillage during Euro 2024
Campaign also includes free 'Pint-chos' to protect pub-goers from spilled beer.
'Connecting emotion with innovative design': Bugaboo on how it created its global campaign
Bugaboo disrupted the buggy market when it arrived at the end of the last millennium. Now it is looking to 'make the future brighter'.
IOC launches next phase of Refugee Olympic Team campaign
Campaign has been created with Gravity Road.
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Cannes Lions 2024: Must-see Grand Prix winning work this year
Dive into a week of creativity as we round up the world’s finest Grand Prix-winning ads from the 71st Cannes Lions International Festival of Creativity.
Cannes daily global podcast: Elon Musk puts free speech before advertisers
EPISODE 4: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In episode four, we discuss the big award wins from the third night.
Elon Musk on artistic ads, 'foolish' posts and telling advertisers to go F themselves
The chief technology officer at X told WPP's Mark Read advertisers were 'insisting on censorship' at the time that he unleashed an expletive-led response to them.
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Cannes day 4: Ogilvy and BBDO win Network of the Year honours at Cannes
While Ogilvy claims the title of Regional Network of the Year for Asia, BBDO Worldwide reigns in the Pacific. Despite a flurry of Silvers and Bronze awards, the coveted Gold and Grand Prix remained elusive on the fourth day of the Festival.
From ancient scrolls to Outernet London, how trans visibility evolved over time
It’s important to showcase trans stories as a way to confront and dismantle prejudice.
RNIB, MullenLowe and Cannes Lions announce new award celebrating alt text
Category will encourage ad industry to write image descriptions for the visually impaired.
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Ineos launches global campaign for Grenadier 4x4
The ad is the first work for the Ineos brand by Wonderhood Studios and Wavemaker.
Roblox taps Xbox for CMO as it splits marketing and comms
Chief marketing and communications officer Barbara Messing left Roblox last November.
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AIA’s CMO breaks down new campaign that redefines 'health'
In an exclusive interview with Campaign, Stuart Spencer delves into ‘Rethink Healthy’, the insurance brand’s new proposition to challenge health as being solely about body size, eating salads, or intensive exercise.
Beyond rainbow filters: Real support for Pride Month
Brands embracing LGBTQ+ consumers should align with their values, not support them in June when it's cool to do so, says this VML Hong Kong strategy director.
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Adland chiefs lead Cannes Lions fantasy jury experience
The Loudest Roar is a jury room simulation to help young talent develop their judging, teamwork and creative-thinking skills.
Sexual harassment at Cannes: A 'difficult yet essential subject'
People need to trust that employers, event organisers and others with a duty of care are looking out for them, says Digital Cinema Media's Karen Stacey.
Amazon and GroupM partner to embed brands in live shopping streams
E-commerce giant and media agency network have been engaged in an exclusive partnership for the past six months to create branded shoppable livestreams.
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