Wesley ter Haar likens media buyers to “early 2000s travel agents”.
The new leadership team will be effective from 1 January 2025.
Industry body for commercial radio analyses the viability of wholly ad-funded BBC Radio.
Research shows most (56%) global CMOs are midway through organisational transformation.
Kate Rowlinson explains how, one year after the merger of Essence and MediaCom, the GroupM agency is ready to break through.
George Orwell 'returns' to The Observer in new ad campaign.
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